It is included in Aveda's online ingredient list with a correct photo and description, but it listed with the wrong genus name: Bixz.
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| Annatto from Aveda's website, screenshot. |
Welcome to the "Better Botanical Business Bureau", where botanical mistakes in commercial and public venues and products are showcased and corrected. It is not unusual with products, ingredients, and images used in media, design, and commercial works to be presented with the wrong common names, wrong species names, and/or wrong ingredients. This blog provides scientific and educational information to correct such mistakes as part of a global effort to increase botanical knowledge.
Wednesday, March 20, 2013
Aveda: The lipstick plant
The plant Bixa orellana (family Bixaceae) is commonly called 'lipstick plant' and it is the plant we get the red coloring annato and achiote from. It is a tropical tree, and the red dye comes from the seeds.
It is included in Aveda's online ingredient list with a correct photo and description, but it listed with the wrong genus name: Bixz.
It is included in Aveda's online ingredient list with a correct photo and description, but it listed with the wrong genus name: Bixz.
